New Era x Supreme Box Logo Beanie Magenta (FW25)

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Products marked "48H✔" next to the size will ship within 2 days. Other items will ship within 5–14 business days, with an extension possible for unique pairs. Returns or exchanges are possible within 14 days of receiving your order.

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The New Era x Supreme Box Logo Beanie Magenta (FW25) is a fresh drop from the Fall/Winter 2025 collection, continuing the legendary collaboration between Supreme—the creator of streetwear hype—and New Era®, the headwear specialist. The Box Logo Beanie returns every season in new colorways, and each release excites collectors and the streetwear scene due to its limited run and the instantly recognizable iconic logo. Magenta—an intense, slightly neon pink shade—is a colorway worth having in your winter rotation. At Aplug, you'll find authentic, verified pieces from Supreme's limited editions, where we verify every detail of authenticity.

The hat is built around a simple yet highly branded aesthetic: finely knit magenta acrylic creates a classic cuffed beanie shape with a rounded hood and visible topstitching. The front cuff is dominated by a red patch with a white embroidered "Supreme" lettering—the iconic Box Logo—which, thanks to its high color contrast, is recognizable even from a distance. A small, embroidered New Era® logo in white thread is placed on the right side of the cuff. The double-layered cuff provides additional thermal insulation and maintains its shape during everyday use.

The New Era x Supreme Box Logo Beanie is a seasonal winter/fall outfit piece that combines warming functionality with streetwear style. Wear it under a puffer jacket with a pair of wide-leg jeans and sneakers, or as a contrasting detail in monochromatic outfits – the magenta is enough to make it a striking statement piece. Due to its branding, some people consider it a collectible or a social media hype piece, but the reality is: it's a beanie that's perfect for everyday wear and adds character without being over the top.

What are the features of the New Era x Supreme Box Logo Beanie Magenta?

• Acrylic knit fabric with a dense weave – provides good thermal insulation at a low weight and does not pill with normal use, maintaining the intensity of the color for a long time of wearing.
• Resistance to storage and wearing – acrylic dries quickly and is resistant to deformation, which means the hat will return to its original shape even after being buried deep in a backpack.
• Double Cuff – The double-layered rolled edge construction creates better insulation over the forehead and maintains the more classic cuffed beanie look without visual stretch.
• Dense, multi-layered embroidery – the Supreme and New Era® logos are embroidered using a technique that creates a distinct relief and clear edges of the lettering, ensuring the branding will not fade after a season of wear.
• Reinforced Seams – Top seams and cuff finishes are reinforced to prevent stretching and distortion with frequent wear and washing.
• Intense Magenta color – a neon, bright pink that acts as a visual focal point in any style; the acrylic retains its pigment saturation and does not fade in sunlight or humidity.

Specification Table