Kith, founded in 2011 by Ronnie Fieg in New York City, began as a shoe store and quickly transformed into a global lifestyle brand. Kith's strategy is to fuse street culture, sneakers, and high fashion. A strong connection with the local NYC scene, limited drops, and collaborations with legendary brands have made Kith a streetwear icon.
In his upcoming collaboration with New Balance – the 993, inspired by the New York Knicks – Kith blends his style with basketball culture. The "Knicks Pack" version features two colorways: the "Home" version, featuring a predominant white with orange accents, and the "Away" version, a navy and black construction with blue and orange details. The upper combines suede, mesh, and leather, and is accented by a red and orange New Balance "N" on the sides. Kith branding appears on the heel, highlighting the collaboration. The 993 is part of the "99X" series, which began in 1982 with the 990. The NB 993 itself debuted in 2008 as a combination of the 991 and 992 designs, with a strong emphasis on comfort, stability, and a premium material finish. 
The Kith x New Balance 993 "Knicks Pack" drop strengthens both brands' position in the premium streetwear segment. Kith, which has long built a narrative around localism and limited collections, perfectly utilizes the Knicks' symbolism, presenting a comfortable and proven NB model with a distinctive personality. This release is sure to find supporters among both New Balance sneaker fans and true streetwear enthusiasts.
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